complete marketing strategy
noun
- A comprehensive plan that outlines an organization's approach to promoting its products or services, identifying target audiences, establishing goals, and determining the tactics and channels to effectively reach customers and achieve desired outcomes.
To successfully launch a new product, the company developed a complete marketing strategy that included social media campaigns, influencer partnerships, and targeted advertisements.
Start tacking to remember the definition of "complete marketing strategy" the next time you hear it or read it.
Discussion
2 comments
The phrase ‘complete marketing strategy‘ does not have a single, unified etymology as it is a term composed of common words used in business and marketing contexts. The phrase as a whole reflects modern concepts in marketing, particularly the approach to developing comprehensive plans to reach business goals.
The term ‘marketing‘ itself emerged in the early 20th century, derived from the word ‘market,‘ which comes from the Latin ‘mercatus,‘ meaning 'market' or 'trade.' The prefix ‘com-‘ in ‘complete‘ comes from Latin ‘completus,‘ meaning 'filled up' or 'made whole.'
The word ‘strategy‘ comes from the Greek ‘strategia,‘ which signifies 'generalship' or 'the art of war,' relating to the planning of military movements and tactics.
Thus, while ‘complete marketing strategy‘ does not have a distinct etymology as a phrase, its components reflect historical usage in commerce and military concepts, showcasing the evolution of strategic planning in a business context.
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